Archive for February, 2010

It’s time to light the lights

19, Feb 2010

It’s been a while since I last sent a Friday mail (got sidetracked by the SuperBowl and by the Winter Olympics) but the eternal search continues… So this week we have been looking at different ways agencies have used to approach the age-old issue of selling your pitch in an engaging way. So below are [...]

Feeling the need for speed

18, Feb 2010

This week we blend the past and the present; the new world and the old, with links that showcase great examples of 3D, holography, archive footage, air travel, space travel and good old philanthropy. Thanks to Russ, who found the first and last links. Enjoy Immerse yourself in the space race To celebrate the 40th [...]

All the Super Bowl Ads in one place

18, Feb 2010

<apologies for the outdated update – not sure why this slipped> For those of you who may have missed it, last night saw the New Orleans Saints champion over the Indianapolis Colts, 31-17 in the XLIV Super Bowl. Now I’m not a huge Gridiron fan, but the Super Bowl does present an intriguing advertising circus, [...]

Coca Cola sets out the rules for Social Media

9, Feb 2010

We receive numerous questions about setting out the ‘rules’ for using social media, with most of our clients bogged down in legal ramifications. One of the things we promote is that, rather than trying to manage every existing (and new) social media channel that arises, it makes more sense to set out some guiding principles. [...]


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