Following Stephen’s successful witticisms last week (apparently he is a huge hit amongst the trading communities of London, after hundreds of them besieged Google searching for a ‘pontastic’ experience…), I was going to write the Friday Mail on very exciting development – Augmented Reality. However, Al just sent me this and I think it is [...]
Search is big business. Whilst, as a company, we have only dipped our collective toe in the waters, with a couple of Pay Per Click projects, some Optimisation pieces and most recently (courtesy of Herts Police) a venture into Social Media Marketing, the global search market is fiercely competitive. And for those companies that get [...]
I’ve just come across Yellowbird, courtesy of an ex-work colleague. The company essentially uses the premise behind Google Street View and applies it to video. The result is pretty impressive. What with the fairly dramatic improvements in Augmented Reality, I’m expecting to see some very cool apps appearing in the next few months…
I’ve asked Stephen Dix, our resident copywriter and eccentric extraordinaire, to supply his thoughts for this week’s digital digest.I guess I asked for this…
First up is a lesson we’d all do well to learn – that is, don’t use a word if you don’t know what it means. Now, not so much of a problem [...]
And for those of you who are interested, a retort has just been published
I’ll get back to my competitive benchmarking report, now…
Earlier this week, the finance community was all google-eyed about a report produced by a teenager on work placement at Morgan Stanley on teenage media habits. Whatever your views on the validity of such a “report”, it is worth reading the comments and the report when you get the time. I’ve attached a link and [...]
I’ve just come across an interesting HBR article talking about how taking a customer centric approach to product creation led Nintendo to steal market share AND make profit.
The article, albeit about Nintendo, makes some interesting points. What I found worthwhile highlighting was the point about designing for customer experience being about relevance rather than frills, [...]
As someone who lives on the South Coast and who occasionally sails, I’ve just come across a really useful mashup, courtesy of Russell Davis. This app is effectively a traffic monitor for ships. It makes interesting and informative viewing. If you’re interested in that sort of thing, that is…
It’s been an odd week, with the people of the world joining together in unity to debate, celebrate and if you’re watching the Ashes, then (probably) commiserate. Anyhow, given the global nature of this week, I’ve decided to dedicate this week’s ramblings to international sites that have caught my eye. Cows, drugs and eco-consciousness. What [...]